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Formatos y especificaciones de video para redes sociales - AppSourcing

Formatos y especificaciones de video para redes sociales

Redes sociales para empresas - optimización de publicaciones en Facebook
  • Formato preferido: MOV o MP4 (con Codec H.264 & audio AAC)
  • Cuadros por segundo: 30fps o menos
  • Dimensiones máximas: 1280px de ancho (con un radio divisible entre 16px)
  • Longitud: máximo de 45 minutos
  • Límite de tamaño de archivo: 1.75GB

Aunque estas son principalmente una guía, Facebook aceptará cualquier video que sea subido con cualquier especificación. Lo que no le dicen es que cualquier video que no cumpla con sus lineamientos será convertido a su formato preferido en el momento, agregar más compresión y posible detrimento de la calidad de su video.

Redes sociales para empresas - Twitter
  • Formato preferido: MP4 (con Codec H.264 & AAC audio de baja complejidad)
  • Cuadros por segundo: 40fps o menos
  • Dimensiones máximas: 1280px x 1024px (relación de aspecto entre 1:3 & 3:1, con una relación pixel 1:1)
  • Longitud: máximo de 140 segundos
  • Límite de tamaño de archivo: 15mb
A diferencia de Facebook, Twitter rechazará de primera entrada cualquier archivo con cuadros por segundo incorrectos. Asegúrese de tenerlo bien desde el principio.
Redes sociales para empresas - Instagram
  • Formato preferido: MP4 (con Codec H.264 Codec & audio AAC, 3,500 kbps video bitrate)
  • Cuadros por segundo: 30fps o menos
  • Dimensiones máximas: 1080px de ancho
  • Longitud: máximo de 60 segundos
  • Límite de tamaño de archivo: 15mb

¿Necesita ayuda con las redes sociales de su empresa?